WKSH: Cook More Waimai Less
In Chinese, “waimai” means “delivery”. And it’s a massive cause of waste across China and the whole world.
“Cook More Waimai Less” was a design project by W+K Shanghai created as part of the agency’s yearly (and quite well-known around town) swag tradition. Our goal was to pleasantly discourage the use of disposable delivery packaging by inspiring people to cook more at home ultimately cutting down on plastic waste. The set included an apron, a pair of gloves, a tea towel, a lunch box bag, a lunch box, and all the necessary utensils to live that healthy-green lifestyle.