"Cons" is the active/creative side of Converse. They are the graffiti enthusiasts, hip hop aficionados, skateboarders, and street fashionistas who grin with crooked smiles.
The campaign launched several shoes in North America with TV, print and inclusive ambient media in NY, SF, LA and Boston. We also created mobile OOH studios that engaged locals to bring their personal styles to an international stage.
Awards
Andy Awards: 2 SILVER (TV)
